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10290-浅析数据新闻的报道策略以澎湃美数课为例

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10290-浅析数据新闻的报道策略以澎湃美数课为例
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摘要数据新闻是以数据为支撑,找到数据之间的联系,并将规律通过总结来发布新闻信息。可视化是数据新闻最突出的特点,可以让受众能够快速识别新闻信息,是通过利用受众的感知能力对数据进行交互的可视化表达来增强认知。相比于国外数据新闻,我国数据新闻起步较晚,但我国的数据新闻一直在不断改进,不断优化中。2010年,新华网“数据新闻”和南方都市报的“数据”开启了我国数据新闻的大门。此外,各大门户网站纷纷推出自己的数据新闻栏目,从此,拉开了我国数据新闻可视化实践的序幕。国内媒体在数据新闻的报道上作出了不少的努力,也取得了一定的成就。2020年在新冠肺炎疫情期间,产生了大量的数据新闻作品,数据新闻将众多庞杂的数据和新闻转变成普通人能看懂的图像内容,全面地展现了疫情形势,简单易懂,减少了用户的压力。在对澎湃新闻“美数课”栏目这一对象的研究过程中,选取该栏目2020年全部数据新闻报道为样本,通过分析澎湃新闻“美数课”栏目的报道现状,分析其在内容与形式上的特色,并针对其目前存在的一些不足提出相应的建议。澎湃新闻“美数课”栏目的数据新闻在内容方面有以下特点:在选题上选题均衡、关注民生:在数据上数据来源丰富,视角多元,凸显国际化视野:“美数课”栏目数据新闻的形式呈现下列特征:在可视化呈现上形态多样等等。澎湃新闻“美数课”栏目数据新闻的不足之处在于:选题内容过于表面:数据信息不够全面:部分可视化运用不够成熟:交互性体验感不够强烈。关键词:数据新闻、澎湃“美数课”、报道策略AbstractData journalism is based on data,finding the connectionsbetween data,and releasing news information by summarizingtherules.Visualization is the most prominent feature ofdata journalism,which enables the audience to quicklyidentify news information and enhances cognition by using thevisual expression of interactive data with the audience'sperceptual ability.Compared with foreign data journalism,China's data journalism started late,but China's datajournalism has been constantly improving and optimizing.In 2010,Xinhuanet's "Data News"and Southern MetropolisDaily's "Data"opened the door of China's data journalism.Inaddition,major portal websites have launched their own datanews columns,which has since opened the prelude to thepractice of data news visualization in China.Domestic mediahave made a lot of efforts in reporting data news,andhave made some achievements.During the COVID-19 epidemic in2020,a large number of data news works were produced.Datanews transformed a large number of complex data and news into images that ordinary people could understand,comprehensively displaying the situationof the epidemic,which was easyto understand and reduced the pressure of users.In the course of the research on thecolumn of"American Mathematics"of The Paper,all the datanewsreportsof the column in 2020 are selected as samples.Through theanalysis of the current situation of the report of "AmericanMathematics"column of The Paper,the characteristics of itscontent and form are analyzed,and corresponding suggestionsare put forward for its existing shortcomings.In terms ofcontent,the data news of "American Mathematics Class"columnof The Paper has the following characteristics:in terms oftopic selection,the topic selection is balanced and people'slivelihood is concerned;In terms of data,there areabundant data sources and multiple perspectives,highlightingthe international perspective.The form of data news in thecolumn of "American Mathematics Course"presentsthe followingcharacteristics:various forms in visual presentation and soon.The deficiencies of the "American Mathematics Class"column of The Paper News Data News areas follows:the topicis too superficial;Data information isnotcomprehensive enough;Some visualization applications arenotmature enough;The interactive experience is not strongenough.Key words:data news,Thepaper.cn,report strategy
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