本科论文完美世界股份有限公司成本控制问题研究摘要近年来，时代的发展不断带动着互联网行业的发展，其中的网络游戏是互联网发展的重要增长点之一，为国家经济增长提供了强大动力，同时给网络游戏的相关企业带来了非常好的发展时机。在目前网络游戏盛行的时代，游戏市场竞争激烈，各游戏企业若想处于不败之地，有良好的生存发展空间，控制成本是重中之重，只有将成本控制到最低，才能在激烈的市场竞争之中处于强者地位，获得成本优势。所以本文撰写的目的就是做好网络游戏成本控制，以完美世界股份有限公司为例，深入阐述成本控制过程中出现的问题以及相应的对策。目前对于网络游戏成本控制的材料、文献不是很多，游戏行业又不同于传统的各个行业，可用的材料较少，作者通过实习经历以及上网查找资料，在分析了完美世界股份有限公司目前对于成本控制的具体情况，总结了一些关于解决现有问题的对策建议。首先，公司的研发成本增长过快，所以可以引用制作人制度和外包方法来控制研发成本；然后，针对公司招聘成本过高，采用滚动计划、网络招聘等方式控制好企业的招聘成本。最后，建立科学规范、运行有效、系统完备的考核和激励制度，来增加企业管理者及各员工的成本控制意识。完美世界股份有限公司已初步将这些控制方法用于实践，取得了可喜的成果。关键词：“成本控制”“网络游戏”“制作人制度”“招聘成本”本科论文AbstractIn recent years,the development of the times has continuously driven the development ofthe Internet industry,among which the online game is one of the important growth points ofthe Internet development,which provides a strong driving force for the national economicgrowth,and at the same time brings a very good development opportunity for the relatedenterprises of the online game.In the current era of the prevalence of online games,thecompetition in the game market is fierce.If game enterprises want to be invincible and have agood space for survival and development,cost control is the top priority.Only by controllingthe cost to the lowest,can they be in a strong position in the fierce market competition andgain cost advantage.Therefore,the purpose of this paper is to control the cost of online games.Taking perfect world Co.,Ltd.as an example,this paper expounds the problems in the processof cost control and the corresponding countermeasures.At present,there are not manymaterials and documents about the cost control of online games,and the game industry isdifferent from the traditional industries.There are few available materials.The authoranalyzes the specific situation of the cost control of perfect world Co.,Ltd.through theinternship experience and online search of information,and summarizes somecountermeasures and suggestions to solve the existing problems.First of all,the company's RD cost is growing too fast,so the producer system and outsourcing method can be used tocontrol the R&D cost;then,in view of the high recruitment cost of the company,rolling plan,online recruitment and other ways are used to control the recruitment cost of the company.Finally,establish a scientific,standardized,effective and systematic assessment and incentivesystem to increase the cost control awareness of managers and employees.Perfect World Co.,Ltd.has initially applied these control methods to practice and achieved gratifying results.key word:“cost control”“network game”“Producer system”“Recruitment cost”本科论文目录完美世界股份有限公司成本控制问题研究.....III1.1选题背景...1第二章成本控制相关理论介绍332.2成本控制的内容....2.2.1成本控制理论...2.2.3成本控制方法在游戏中的比较及选择2.3成本控制在企业中的作用...42.3.1提高企业经济效益...42.3.2实现企业长久发展....42.3.3增强企业竞争力....第三章完美世界股份公司成本控制的问题...3.1完美世界股份有限公司简介...663.1.2公司业务流程.·63.2完美世界有限公司的成本控制现状73.2.1项目研发费用增长过快..3.2.3员工没有成本控制意识..9第四章完美世界成本控制问题原因分析.··104.1项目研发成本控制不力.·10