电力物资采购平台战略研究电力物资采购平台公司发展战略研究以A公司为例摘要（建议丰富，而且文章并没有使用价值链管理理论与平衡计分卡相关内容)对电力行业而言，采购是各个企业所通用的职能，也是企业经营的开始环节，同样也为企业创造价值。随着企业规模的不断扩大及精细管理和信息技术的广泛应用，采购的作用日益突出。它不仅是保证生产正常运转的必要条件，而且通过加强对采购总成本的控制和管理，可以有效地为企业降低生产成本，有效地提高企业的盈利空间.所以说，降低企业采购总成本既是企业的“第二利润源泉”，也是实现第一利润的坚实基础。现代电力物资企业在采购管理中还面临着一系列不足，企业想在行业内部提高竞争实力，抢占更多的市场份额，就要调整战略管理策略，对公司采购战略管理策略进行规划，确保公司的平稳发展。本文首先回顾竞争战略理论，对本文将采用的分析工具进行详细说明。其次，通过宏观环境和行业环境分析A公司的发展状况，最终确定差异化战略为下一阶段竞争战略。最后，根据差异化战略目标和实施路径优化价值链，通过价值链管理理论与平衡计分卡确保差异化战略落地实施。为后续的研究提供了参考和借鉴意义。关键词：电力物资采购、竞争战略、差异化战略电力物资采购平台战略研究AbstractFor the power sector,each enterprise procurement is commonfunctions,but also the beginning part of the business,and also to createvalue for the enterprise.With the extensive application of business scaleexpanding and fine management and information technology,theincreasingly prominent role of procurement.It is not only necessary toensure normal production operation,but also by strengthening theprocurement control and manage the total cost can be effective forenterprises to reduce production costs,to effectively improve theprofitability of enterprises.So,reduce total cost of acquisition bothcompanies "second profit source",but also to achieve a solid foundationfirst profits.Modern power supplies in enterprise purchasing managementis facing a series of problems,if you want to shop within the industry toimprove the competitiveness of the store,grab more market share,it isnecessary to adjust the strategic management policy,strategic planningfor the company's procurement management strategy,ensure the smoothdevelopment of the company.This paper reviews the competitive strategy theory,the analytical toolsused in this article will be described in detail.Secondly,the analysis ofthe development of Company A by the macro environment and industryenvironment,and ultimately determine the differentiation strategy for thenext stage of the competition strategy.Finally,according to optimize the电力物资采购平台战略研究value chain differentiation strategy objectives and implementation path,through value chain management theory and Balanced Scorecard toensure the implementation of differentiation strategy floor.Provide areference for subsequent research and reference.Keywords:power supplies strategic sourcing competitivedifferentiation strategy