本科论文摘要论文以城市展览业和旅游业为研究对象，运用文献分析法和例证法，主要引用现实中的展览会进行例证，在分析前辈相关论文、搜集国内外展览会案例、研究国内城市旅游业数据和梳理国内探索展览旅游融合发展成果的基础上，通过“展览业和旅游业存在怎样的内在关联性”、“展览业是通过怎样的形式推动旅游业发展的”、“旅游业是通过怎样的形式推动展览业发展的”这三个方面进行详加论述，最终得出展览业和旅游业的发展的确是相辅相成、密切关联的，它们具有优势互补、双向促进的关系，但是目前国内展览业与旅游业在深度联动过程中仍存在着些许问题，论文从政府和市场两个方面提出一些促进展览业与旅游业进行更深层次产业互动的对策。关键词：展览业，旅游业，产业融合，互动对策本科论文AbstractThis paper to show business and tourism city as the research object,using the method ofliterature analysis and example,the main exhibition in practical example,the predecessorresearch results and domestic cities to explore exhibition tourism integration,on the basis ofdevelopment,through the internal connection of show business and tourism is how,showbusiness is through the form of how to promote the development of tourism industry,tourismis how through the form of these three aspects to promote the development of exhibitionorganizers,exhibition organizers and the development of tourism is complement each other,closely related,However,there are still some problems in the interaction between thedomestic exhibition industry and tourism.I will put forward some countermeasures topromote the interaction between the industry from both the government and the market.Key words:Exhibition industry,Tourism,Industrial integration,Interactivecountermeasures本科论文目录Abstract..前言…1城市展览业和旅游业之间的内在关联性32.1.1旅游业可以为展览业的发展提供基础设施的便利.·32.1.2旅行社可以为展览会提供资源整合服务和信息传递服务...·32.2展览业对于旅游业的推动作用.52.2.1展览会的举办可以帮助旅游业吸引客源.…2.2.2展览会可以促进新型旅游产品的开发和销售.....52.2.3举办展览会可以提高城市知名度和塑造城市形象62.2.4成功的展览会可以倒逼旅游业的基础设施建设.62.2.5展览会可以调节旅游业的淡旺季问题......72.2.6展览会的举办可以提高相关政府部门的管理能力83.1.1优化政府职能，建立健全展览旅游管理体系.…993.1.3以基础设施建设为前提，提高两大产业的发展水平93.2市场方面的对策……10103.2.2借助产业融合丰富展览、旅游产品，培育产业融合品牌103.2.3强化展览旅游的宣传推广10111213